From Reception to Inception
نویسندگان
چکیده
منابع مشابه
Canada on the Move: an intensive media analysis from inception to reception.
BACKGROUND Research evaluating mediated physical activity campaigns uses an unsophisticated conceptualization of the media and would benefit from the application of a media studies approach. The purpose of this article is to report on the application of this type of analysis to the Canada on the Move media campaign. METHODS Through interviews and document analysis, the press release surroundi...
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ژورنال
عنوان ژورنال: The Serials Librarian
سال: 2002
ISSN: 0361-526X,1541-1095
DOI: 10.1300/j123v42n03_16